I.Am.Vee_

I.Am.Vee_

Meet Vee—a groundbreaking fusion of fashion, technology, and identity. Born from the top models of VMagazine and Ford’s annual model search, she’s no mere virtual influencer—but a glimpse into the future of beauty and influence. Vee transcends race and physical traits, embodying the idea that identity is fluid, not fixed

Vee is a bold reimagining of what it means to be a brand, human, and influencer, they dives headfirst into uncharted territory, blurring the lines between technology and self-expression. This is influence redefined—where the virtual and real worlds collide.

From many, one.

With a little help from our friends at MPC, Vee was born from data and instinct—a composite pulled from the top 10 faces of the VMagazine x Ford model search. We broke them down to the bone: jawlines, cheek curves, melanin, posture, presence. Then we remixed—randomizing features, matching patterns, running simulations until one figure kept surfacing. A face that felt new, yet familiar. Too real to ignore, too fluid to define. Vee isn’t one identity—they’re every identity. Designed to embody V itself: sharp, stylish, and always just a little bit ahead of what’s next.

Contributions

Concept development, Brand Strategy, Creative Direction.

And from one,

came many.

Identifying as all, to transcend identity

Once created, Vee became more than a model—she became the personification of V Magazine itself. In tone, in style, in unapologetic presence. Existing purely in the virtual realm, she’s untethered by the limits of the physical world. One moment, she’s hyper-feminine and iconic; the next, she’s androgynous, untouchable, uncategorized. Her features shift, evolve—reflecting the multitude of ethnicities she was born from. She doesn’t just represent identity in flux—she is identity in flux. All of them, none of them. Vee isn’t about fitting into a box. She’s about proving the box was never needed.

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